100 Thieves is more than just a collection of top-tier esports teams. It’s a massive gaming organization and premium lifestyle brand featuring apparel, entertainment, and competitive gaming at the highest level. It owns three franchise teams: a League Championship Series (LCS) squad, a Valorant Champions Tour (VCT) squad, and the famous Call of Duty squad: Los Angeles Thieves.
The organization has won numerous industry awards, from “Esports Apparel of the Year” at the 2021 and 2022 Esports Awards, to the “Esports Organization of the Year” award in 2021. Its base of operations, the Cash App Compound, is a state-of-the-art 15k square foot entertainment, apparel, and esports hub in Culver City, Calif.
You can place your esports bet now on 100 Thieves’ esports teams!
History Of 100 Thieves
In the beginning, Matthew “Nadeshot” Haag was the first of the 100 Thieves! Let’s examine the US-based company’s history to learn about its growth and business accomplishments.
Creation
It all started with Matthew “Nadeshot” Haag, the 2014 Esports Athlete of the Year, former OpTic Gaming team captain, and Call of Duty superstar. After his retirement as an esports athlete, Nadeshot created 100T in November 2017. To this day, Haag leads 100 Thieves’ strategic and creative direction, sitting firmly on the company’s board of directors.
Growth
From 2017 to 2019, 100 Thieves saw massive growth, not only in viewer numbers on Twitch, YouTube, and gaming podcasts on iTunes, but also in Call of Duty esports. The team won multiple Call of Duty League (CDL) Major events, and their League of Legends team made it to a Worlds Championship. Their lifestyle apparel gained support from partners like Lexus, Rockstar, Cash App, and Chipotle.
On Oct. 23, 2018, the org raised $25 million in venture capital funding, and rapper Drake became a co-owner. Then, on July 16, 2019, another $35 million was raised. Since its early days, 100T has established itself as a brand worth investing in.
100 Thieves in 2020 and Beyond
In January 2020, the organization announced Cash App Compound as its headquarters, and it has become the most prominent esports team facility in the United States. The Cash App Compound houses esports training facilities, retail stores, entertainment production spaces, and apparel design facilities, while also functioning as a business headquarters.
In October 2021, 100 Thieves acquired gaming peripheral company Higround, and announced another round of funding ($60 million) on Dec. 2, 2021. While all its astounding business ventures bloomed, 100 Thieves’ esports teams continued to fill their trophy cases.
100 Thieves’ Greatest Accomplishments
In the previous section, we discussed 100 Thieves’ massive growth and business accomplishments as a lifestyle brand and esports organization.
In the esports realm, 100 Thieves owns three franchise teams: featuring the Los Angeles Thieves, a League of Legends Championship Series (LCS) team, and a Valorant Americas League team. The org’s most significant accomplishments in esports undoubtedly come from the LA Thieves.
While 2021 wasn’t a kind year for LA Thieves, they won the CDL 2022 Stage 4 Major and finished the year in style by winning the CDL 2022 Playoffs, dominating Atlanta FaZe with a 5-2 score in the grand final. In 2023, the LA Thieves squad did not slow down, placing second in the CDL Stage 2 Major and winning the CDL 2023 Stage 4 Major.
Los Angeles Thieves Squad
The Los Angeles Thieves (LA Thieves) is the first ever new addition to the Call of Duty League (CDL), popping up after 100T acquired the spot formerly owned by OpTic Gaming. The squad has won two Major trophies since it joined the CDL, but its greatest accomplishment is becoming the world champion by winning the CDL 2022 Playoffs.
- Sam “Octane” Larew
- Kenneth “Kenny” Williams
- Zack “Drazah” Jordan
- Dylan “Envoy” Hannon
Place your bets on Call of Duty esports!
100 Thieves LoL Squad
The 100 Thieves League of Legends division won LCS Summer 2021 and placed second in LCS Spring 2022 and LCS Summer 2022. The squad also managed to qualify for the Worlds Championships in 2018, 2021, and 2022. A 9th-place finish in the 2021 World Championship remains 100 Thieves LoL’s best effort to date.
- Kim “Ssumday” Chan-ho
- Lim “Quid” Hyeon-Seung
- Can “Closer” Çelik
- Yiliang “Doublelift” Peng
- Alan “Busio” Cwalina
Place your bets on League of Legends esports!
100 Thieves Valorant Squad
Despite missing out on a Valorant Champions trophy, the squad won the Valorant Champions Tour (VCT) 2021 North America Stage 2 Challengers 1, the Red Bull Home Ground #3, and First Strike North America.
- Matthew “Cryocells” Panganiban
- Zander “thwifo” Kim
- Peter “Asuna” Mazuryk
- Sean “bang” Bezerra
- Derrek “Derrek” Ha
- Brenden “stellar” McGrath
Place your bets on Valorant esports!
100 Thieves Apex Legends Squad
The Apex Legends squad has achieved mixed results so far, with a third-place finish at the 2022 Apex Legends Global Series (ALGS) Championship as its top achievement. There’s a lot of room for growth, and performances look promising.
- Brendan “Onmuu” Pode
- Alex “scuwry” Scala
- Alan “Vaxlon” Gonzalez
Place your bets on Apex Legends esports!
100 Thieves Content Creators
Apart from the four divisions, the 100 Thieves members list also boasts some fantastic content creators across social media and video platforms. The organization is, of course, not only focused on esports, but also on the gaming entertainment business. Here are some of the longest-standing 100T creators and links to their Twitter:
100 Thieves’ Socials & Website
Find the organization’s official website, social media accounts, and video platform channels below:
Check out the official 100T store with many quality brand products and official 100 Thieves merch.
FAQs About 100 Thieves
Want to learn more about the 100T organization? We’ve got you covered with some popular FAQs.
When Was 100T Created?
The official creation date is Nov. 20, 2017.
Who Owns 100 Thieves?
The current CEO and founder is Matthew “Nadeshot” Haag. Drake, Scooter Braun, Dan Gilbert, Jack “CourageJD” Dunlop, and Rachell “Valkyrae” Hofstetter are listed as co-owners.
How To Join 100 Thieves?
As a top-tier esports organization, 100 Thieves will approach you if their scouts think you have what it takes. You can also apply for a career at the company.
How Much is 100 Thieves Worth?
The company’s total equity is an estimated $460 million as of May 2022.